Large Event Production
People Generation specializes in envisioning, planning, and bringing large-scale events to life. Our highly skilled team is adept at delivering all-inclusive, cross-cultural experiences that satisfy the individual needs of our clients. In addition to organizing and executing the events, we take great care in coordinating every detail, from parking and ticketing all the way to tear-down.
We effectively and effortlessly tailor every event to the local community, ensuring that each event is a unique affair for guests. Our experience in large-event production includes carnivals, food fairs, character appearances, and live entertainment.
Click here to view our large event production case study.
People Generation possesses unique capabilities in bringing awe-inspiring visual scenes to life through the extraordinary medium of lantern art. Our professional design process begins with conceptualizing ideas and imagining how these visions can take shape in our beautiful lantern creations. Skilled artists sketch the descriptions, which are then made into 3D digital renderings used by professional lantern engineers in Zigong, China, to fashion into elaborate lantern sets. Once the structures arrive on site, our Chinese lantern specialists carefully oversee the installation, maintenance, and dismantling of these remarkable works.
We offer project management and custom lantern sets to showcase at events of any size—from attraction spaces that measure several acres to smaller themed displays and single orders.
Click here to read our case study about People Generation's lantern exhibition capabilities.
At People Generation, we are readily equipped to implement high-caliber exhibits suitable for any age, at any scale, and in both outdoor and indoor settings. Our interactive dinosaur exhibition serves as but one example of our ability to deliver first-rate services for clients. Our talented production team utilizes cutting-edge technology to bring these prehistoric creatures roaring back from extinction. The lifelike displays promise to have guests feeling as if they’ve stumbled into a scene straight out of Jurassic Park.
A crew of skilled artisans create the larger-than-life replicas from the inside out—from sketching detailed diagrams and building metal frameworks, to installing mechanisms that give the dinosaurs their distinct movements and sounds, and sculpting the outer layers of “skin.” Some of these dinosaurs are also designed with a rider in mind, making the exhibits even more enjoyable up close and personal. Each product is thoroughly tested before being delivered to sites to ensure a safe and memorable experience for visitors.
Our experienced team pores over every last detail that goes into a production in order to put on the best possible show. From live music concerts to Chinese acrobatic theater and other cultural performances, we strive to feature a myriad of traditions from all over the globe and introduce them to local audiences.
People Generation oversees logistics for entertainment lineups from start to finish, including but not limited to: selecting and booking acts, arranging schedules, and coordinating arrival and accommodation. We aim to captivate and enthrall audiences with every performance we produce, and our careful behind-the-scenes attention guarantees that the show always goes on in spectacular fashion.
Marketing rests at the core of People Generation. Our award-winning team hails from diverse cultural and professional backgrounds, and as such, we possess a keen understanding of how to strategically position events to appeal to a broad array of audiences. At PG, we work diligently to find innovative ways to capture customers, whether through multi-channel promotional advertising or online marketing campaigns.
Our ability to utilize integrated marketing campaigns have achieved proven results, which can be seen in the resounding success of our 2015 Magical Winter Lights event in Houston, Texas. In its inaugural year, the attraction drew more than 200,000 attendees, generated over 20,000 Facebook check-ins and 14,400 likes, and secured 5,000-plus hashtag mentions on Instagram. For our efforts, we were honored to be recognized with the 2016 Crystal Award for Single Event Promotion - Public Sector, from the American Marketing Association Houston Chapter.